Visual identity
Motion system
Overview
Carbone is a transmedia magazine dedicated to pop culture and literary, visual and interactive creation. Having been given the visual identity created by Superscript, NŌBL was commissioned to design an animated graphic charter capturing the richness and originality of the magazine’s content. What’s more, the solution had to be suitable for the creation of video content (programmes and series) accessible on all platforms.
Approach
The animated identity is built around two main components: the chemical element of carbon and the curves of the magazine’s logo. Rocks and meteor showers are juxtaposed with a simpler visual structure based on circles. These two central themes are presented in a striking black & red duotone colour scheme with simple, direct lettering, a reflection of Carbone’s editorial philosophy: to showcase the pop culture of today, yesterday and tomorrow while remaining loyal to the magazine’s independent and alternative roots.
Credits
Direction: NŌBL Client: Carbone Agency: Fauns Visual identity: Superscript Creative direction: Cyril Izarn & Julien Nantiec Storyboard, design & animation: Julien Nantiec, Cyril Izarn Music & sound design: Combustion
PORTFOLIO
Vitality EWC
Vitality EWC
Vitality EWC
Announcement film
Motion system
RIOT Teamfight Tactics Set 10
RIOT Teamfight Tactics Set 10
RIOT Teamfight Tactics Set 10
Hype teaser
Motion system