Visual campaign
Motion identity
Overview
Casumo offers a range of online games that guarantee fun for all visitors. Forget tuxedos and red carpets, the Casumo platform is rewriting the casino rulebook. And this time, everyone is invited as Casumo is open to all visitors. NŌBL is supporting Casumo in its new positioning and, more specifically, in devising visual elements that faithfully reflect the brand’s image.
Approach
NŌBL redefined Casumo’s whole illustrative identity in order to reflect the fundamental values of this welcoming, reassuring and original brand. These new visual and sonic signatures bring the casino closer to its players, taking them by surprise and encouraging them to expect the unexpected: just like the roll of a dice, anything could happen! Dive headfirst into a tunnel of poker chips or get a first-person view of the inside of a casino. At every turn, the amazed viewer discovers a world perfectly in keeping with the welcoming feel of Casumo.
Credits
Illustrative & animation identity directed by: NŌBL Creative Directors at NŌBL: Cyril Izarn & Julien Nantiec Client: CASUMO Creative Director at CASUMO: Jon Calleja Storyboard/Design: Julien Nantiec, Cyril Izarn, Batiste Perron, Martin Dasnoy, Buigues Dalmiro, Romain Loubersanes Animation: Batiste Perron, Cyril Izarn, Martin Dasnoy, Julien Nantiec, Romain Loubersanes, Buigues Dalmiro Editing & Compositing: Julien Nantiec, Cyril Izarn Music & sound design: Yuta Endo
PORTFOLIO
Vitality EWC
Vitality EWC
Vitality EWC
Announcement film
Motion system
RIOT Teamfight Tactics Set 10
RIOT Teamfight Tactics Set 10
RIOT Teamfight Tactics Set 10
Hype teaser
Motion system